Showstopper Online Dating Profiles: Getting People to Notice You

A lovely reader asked me to write about online dating profiles that are showstoppers.  What makes a showstopper?  Can everyone have one? Back in the 80s, all you needed to be a showstopper were lasers.  Every kid I knew either had a laser background portrait or was pissed off at their parents for not letting [...]

Rebranding: How Would You Market PBS?

Everyone knows that I disagree with the rebranding of SyFy.   Still, that doesn’t mean that there aren’t other brands out there that deserve a fresh look,  a new perspective.  When thinking about TV channels, the most misunderstood one might be the comfortable shoe that is PBS.